The WHO Global Patient Safety Action Plan 2021-2030 is a key document that outlines the changes and aspirations that the WHO has for the next decade around protection and wellbeing of patients. The plan, produced on 3 August 2021, aims to educate various stakeholders (NHS, HCPs, pharma and patient groups) about current issues surrounding patient safety and outline their proposed solutions1. The main goal over the next 10 years is a ‘zero harm philosophy’1. This means that although it’s impossible to totally wipe out errors in patient safety, the goal is to work towards being as close to zero harm as possible. But why are we telling you about it now? Because it’s World Patient Safety Day!
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Cambridge, previously known as Cambridge Medical Communication, is committed to providing clear and imaginative medical communication materials for diverse target audiences within the healthcare industry. We pride ourselves on scientific expertise, and an astute attention to detail that gives our global client base confidence that we will deliver excellence.
Over more than 20 years, we have grown into an experienced and dedicated team of writers and editors, united in their passion for science, and driven by a common goal – to produce effective communication. Our wealth of experience means that we can provide a range of products from strategy development and meeting support to information sharing, and bespoke training.
Our commitment to supporting our clients as part of their team has paved the way for lasting relationships with individual medical professionals, as well as with large pharmaceutical companies. Cambridge is well-respected and our clients recommend us to their colleagues. We are adaptable and reliable, delivering on time, and within budget. As a team, we work hard to achieve success and to make our clients’ jobs easier.
Mantra.
Dedicated to excellence through inspirational scientific integrity, passion, and commitment.
Recent Highlights.
Spotlight on Jenny
Jenny Muiry PhD is the founder and Managing Director of Cambridge. The valued reputation of the agency is testament to Jenny’s analytical mindset and her drive for accuracy and clarity when communicating scientific content. Jenny has more than 25 years of experience within the medical communications industry. An early riser, Jenny walks the dogs, and then walks to work.
Vacancies.
We’re always looking for brilliant people to join our teams!
Click the link to find out more about becoming part of Prime Global, view available roles, and apply.
Join usInteresting Challenges.
Random Fact.
The two Scots, Jenny Muiry and Graeme Peterson, founded medical communications companies in the same year – 1998.
News.
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The WHO Global Patient Safety Action Plan 2021-2030: Implications for Patient Engagement in Pharma
Prime Global 17 September, 2021The WHO Global Patient Safety Action Plan 2021-2030: Implications for Patient Engagement in Pharma -
Overcoming the challenges of gene therapy
Prime Global 15 September, 2021Overcoming the challenges of gene therapyOnce considered science fiction, a number of different gene therapy approaches are now being adopted in clinical practice to target a range of diseases. Our Prime Omics team discuss ‘overcoming the challenges of gene therapy’ in their whitepaper. Read the full piece below.
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First Patient Engagement Day a resounding success!
Prime Global 3 September, 2021First Patient Engagement Day a resounding success!We’re delighted with the success of our first annual Patient Engagement Day, held on 1 September 2021. The day was a real opportunity for partners in the patient engagement space to join conversations, support best practices and drive new ideas and innovation that help to bridge that gap between pharma and patients.
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