Cookie Policy
What is a cookie?
A cookie is a small text file made up of letters and numbers which is placed by a website on your computer or a mobile device through a web browser. We use cookies to help us to improve our website and to provide us with information about usage of the website. Subject to your consent, certain third parties also place cookies on your device when you browse our website.
What cookies do we use?
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
Essential cookies
| Name | Purpose | Expires |
|---|---|---|
| acceptAnalyticsCookies | This cookie is used to confirm that the user has either accepted or declined analytics cookies. | 400 days |
| acceptMarketingCookies | This cookie is used to confirm that the user has either accepted or declined marketing cookies. | 400 days |
| acceptPreferenceCookies | This cookie is used to confirm that the user has either accepted or declined preference cookies. | 400 days |
| acceptStrictlyNecessaryCookies | This cookie is used to confirm that the user has either accepted or declined strictly necessary cookies. | 400 days |
| ARRAffinity | This cookie is set by Azure App Service to ensure that requests from a user's session are routed to the same server instance in a multi-instance deployment. This is essential for maintaining session state and ensuring the website functions correctly. | Session |
| ARRAffinitySameSite | This cookie serves the same purpose as ARRAffinity but includes the SameSite attribute for enhanced security. It ensures session affinity across multiple server instances while providing additional protection against cross-site request forgery attacks. | Session |
Analytics cookies
| Name | Purpose | Expires |
|---|---|---|
| _ga | This cookie is used by Google Analytics to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request and used to calculate visitor, session and campaign data for analytics reports. | 2 years |
| _gid | This cookie is used by Google Analytics to store and update a unique value for each page visited, helping to distinguish users and track user activity within a 24-hour period. | 24 hours |
| _ga_EPBQRHQV3H | This cookie is specific to Google Analytics 4 and is used to persist session state for this particular property. It stores and counts pageviews and maintains session information for our website. | 2 years |
Marketing cookies
| Name | Purpose | Expires |
|---|---|---|
| __hstc | This is HubSpot's main tracking cookie. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). This cookie is used to track visitors across sessions and to understand visitor behavior over time. | 13 months |
| hubspotutk | This cookie is used by HubSpot to keep track of a visitor's identity. It is passed to HubSpot on form submissions and used when deduplicating contacts. This allows HubSpot to recognize returning visitors and associate their activity with a contact record. | 13 months |
| __hssrc | This cookie is set by HubSpot whenever the session is updated. If this cookie does not exist when HubSpot manages cookies, it is considered a new session. This helps determine if the visitor has restarted their browser. | Session |
| __hssc | This cookie keeps track of sessions. It is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, session number, and timestamp when the session started. | 30 minutes |
| __cf_bm | This cookie is set by Cloudflare and is used to distinguish between humans and bots. It helps Cloudflare's bot management system identify and mitigate automated traffic while allowing legitimate users to access the website. This cookie supports security and performance optimization. | 30 minutes |
How do I change my cookie settings?
You can change your cookie preferences through your website or mobile browser settings.
Find out how to manage cookies on popular browsers:
To find information relating to other browsers, visit the browser developer’s website.
To opt out of being tracked by Google Analytics across all websites, visit https://tools.google.com/dlpage/gaoptout.
If you do not want to accept cookies, you can change your browser settings accordingly. If you do this, please be aware that you may lose some of the functionality of the website. For further information about cookies and how to disable them please go to the Information Commissioner’s webpage on cookies: https://ico.org.uk/for-the-public/online/cookies/. For further information about cookies, please visit https://www.allaboutcookies.org/
Updates to this cookies policy
We may update this cookies policy from time to time. This cookies policy was last updated on 8 October 2026.