Prime Global, a recognised global leader in medical communications, evidence and access, and patient engagement, has acquired earthware, an award-winning creative digital agency that creates life-changing solutions to real world healthcare problems. earthware joins Prime Global in supporting pharma and biotech clients at every step of the healthcare journey; their industry-leading technology expertise will complement Prime Global’s scientific heritage and proven delivery, enhancing and expanding Prime Global’s existing digital capabilities.read more >>
The IPA awards are for outstanding creativity in healthcare advertising, acknowledging outstanding promotion of brands to HCPs and consumers. Judged by some of the best people in the creative side of healthcare, take a look at the latest winners.read more >>
In 1857, English nurse Florence Nightingale used information graphics to persuade Queen Victoria to improve conditions in military hospitals, and they have been around for many years before this. They have become more mainstream due to our snacking, information culture.
We found this rather nifty Darth Vader infographic.read more >>