thought leadership

Patient Engagement – An Adjuvant Therapy With Demonstrable ROI

Prime Global 25 October, 2021

Emma Sutcliffe, SVP, Patient Insight and Solutions gives an overview of patient engagement, benefits of investing in patient engagement programmes and why elevating patient engagement should be an essential business spend for patient safety, support and societal gain.

Evidence or Opinion: what is really driving decisions following accelerated approvals?

Prime Global 3 September, 2021

Delivery of confirmatory studies following any accelerated approval has been an area of growth and contention. Sue O’Leary, Senior Vice President of Prime Access, and Jenny Blackham, Vice President of Client Partnerships, take a closer look at what is happening.