To mark Breast Cancer Awareness Month, we picked the brains of two of our experts! Farai Muldoon, Client Services Director, and Kiran Nandra, Scientific Team Lead, draw on their experience to give insight into how medical communications plays a role in breast cancer.
Is Facebook the most effective means of reaching a wide audience when it comes to patient recruitment strategy? Ross Jackson, VP Patient Recruitment Services, shares his thoughts with The Huxley Morton podcast in a new video. He is, literally, the man who wrote the book on patient recruitment for clinical trials using Facebook ads! Listen
Emma Sutcliffe, SVP, Patient Insight and Solutions gives an overview of patient engagement, benefits of investing in patient engagement programmes and why elevating patient engagement should be an essential business spend for patient safety, support and societal gain.
Our experts, Sue O’Leary, Senior Vice President Prime Access, Jenny Blackham, Vice President Client Partnerships and Head of Digital Solutions Michelle Collins recently led a webinar with the team at NetworkPharma and MedComms Networking. Discussing ‘the digital payer – fact or fiction?’ the webinar was a brilliant platform to discuss perspectives and share ideas about
The World Health Organisation defines health literacy as ‘the personal characteristics and social resources needed for individuals and communities to access, understand, appraise and use information and services to make decisions about health.’1 Where levels of health literacy are high, people are able to play an active role in improving and maintaining their own health,
We’re looking back at the insightful ISMPP Annual 2021 conference, ‘Medical Communications 2.0: Creating and Embracing Opportunities in a Time of Transformation’. Our experts collected summaries from their favourite sessions! Click below to read.
On Wednesday 1st September 2021, we launched the first-ever annual Patient Engagement Day – and what a day it was! Olivia Kersey, Patient Strategist, takes a look at some of the highlights. Starting as a spontaneous brainwave from Emma Sutcliffe, our SVP, Patient Insights and Solutions, Patient Engagement Day 2021 involved a webinar with top industry
Plain language summaries, or PLS, are a concept that has indelibly changed our world of medical publications, likely forever. And yet, we still seem a world away from having PLS integrated fully and consistently into publications practices. In fact, it has taken several years of head-scratching to even align on a definition for PLS for
View the on-demand recording of our Patient Engagement Day webinar on ‘Amplifying the Patient Voice in Healthcare’. Emma Sutcliffe and panellists, Shona Davies and Laura McKeaveney discuss what it really takes to amplify the patient voice in healthcare.
The WHO Global Patient Safety Action Plan 2021-2030 is a key document that outlines the changes and aspirations that the WHO has for the next decade around protection and wellbeing of patients. The plan, produced on 3 August 2021, aims to educate various stakeholders (NHS, HCPs, pharma and patient groups) about current issues surrounding patient
Once considered science fiction, a number of different gene therapy approaches are now being adopted in clinical practice to target a range of diseases. Our Prime Omics team discuss ‘overcoming the challenges of gene therapy’ in their whitepaper. Read the full piece below.
We’re delighted with the success of our first annual Patient Engagement Day, held on 1 September 2021. The day was a real opportunity for partners in the patient engagement space to join conversations, support best practices and drive new ideas and innovation that help to bridge that gap between pharma and patients.
Delivery of confirmatory studies following any accelerated approval has been an area of growth and contention. Sue O’Leary, Senior Vice President of Prime Access, and Jenny Blackham, Vice President of Client Partnerships, take a closer look at what is happening.
Pre 2019, physical medical conferences and exhibitions were an established, entrenched habit of our industry. This single point of focus was the axis of our traditional annual engagement model until COVID-19 hit our shores in early 2020. Michelle Collins, Head of Digital Solutions, discusses.
Ross Jackson, VP Patient Recruitment Services, discuses the benefits of including patients at every stage of the drug development process.
Patient engagement strategist, Olivia Kersey, takes the patient engagement conversation to the next level.
Find out all about the Studio at Prime Global in this interview with Tris Miles, our Global Studio Director! Tris reveals his career experiences and gives us insight into the central hub of delivery and creativity of our communications.
Prime Global, the international medical communications and market access group, opened a new office location in San Diego, California.
With the COVID-19 pandemic accelerating the adoption of new technology, it’s a good time to consider the changes we’ve seen in MedComms over the last few years, ponder those that may be to come, and take stock of where we are right now. As communications trends and practicalities continue to ebb and flow, are the
Our recruitment team, Lisa and Alvi, reveal everything you need to know about applying for a role at Prime Global, what they look for in a candidate, and all the opportunities for growth. Check out the full interview below.
Once a buzz phrase, precision medicine is now an integral part of healthcare systems for cancer treatment and beyond. Our Prime Omics team discuss The Future of Precision Medicine Beyond Oncology in their whitepaper. Read the full piece below.
Patient engagement strategist, Olivia Kersey, highlights how patient insights can improve R&D in pharmaphorum‘s Deep Dive: Oncology 2021.
Our Prime Access team discuss how to optimise payer engagement planning through use of digital media in their recent white paper. If you want to find out more, click the link below!
To celebrate MedComms Day 2021, our colleagues share the top ten reasons to work in MedComms!
Jenn Blackham, VP, Client Partnerships at Prime Global discusses how we can build a better US healthcare industry for tomorrow Read the article here: ‘How Can We Build a Better US Healthcare Industry For Tomorrow?’
Parveena Laskar is Editorial Resource Manager and part of the People Development Department. She talks to us about moving on from medical writing and the interesting dual role she has at Prime Global.
Are you frustrated when articles are rejected by several journals in succession? Our team Lucy Smithers and Donna Vining moderated a roundtable at the 17th Annual Meeting of ISMPP discussing the Cell Press model and whether parallel peer review could work for medical publications. Check out their notes from the session here:
We’re talking all things vaccines for World Immunization Week! With a combined vaccine experience of nearly 20 years, Gaurav Kumar, VP Client Services, and Elien Moes, Director Scientific Services, are perfectly suited to answer all our questions about immunisation and medical communications. They share their work on vaccine education and development, and even touch on
Prime Global, a recognised global leader in medical communications and market access, is continuing its sector-leading growth trajectory by securing investment from Levine Leichtman Capital Partners (LLCP), a leading global private equity firm.
Prime Global, the international medical communications and market access group, is delighted to welcome Emma Sutcliffe as Senior Vice President, Patient Insights and Solutions. Emma will lead on patient engagement and support Prime Global’s seven agencies and four consultancies to deliver patient-centric communications.