We’re looking back at the insightful ISMPP Annual 2021 conference, ‘Medical Communications 2.0: Creating and Embracing Opportunities in a Time of Transformation’. Our experts collected summaries from their favourite sessions! Click below to read. read more >>
We’re delighted with the success of our first annual Patient Engagement Day, held on 1 September 2021. The day was a real opportunity for partners in the patient engagement space to join conversations, support best practices and drive new ideas and innovation that help to bridge that gap between pharma and patients.
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Pre 2019, physical medical conferences and exhibitions were an established, entrenched habit of our industry. This single point of focus was the axis of our traditional annual engagement model until COVID-19 hit our shores in early 2020. Michelle Collins, Head of Digital Solutions, discusses.
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With the COVID-19 pandemic accelerating the adoption of new technology, it’s a good time to consider the changes we’ve seen in MedComms over the last few years, ponder those that may be to come, and take stock of where we are right now. As communications trends and practicalities continue to ebb and flow, are the nuts and bolts of communication strategies still the same? Or do we need to consider more aggressive changes to the way we reach out to our HCP partners on behalf of our clients? read more >>
Our Prime Access team discuss how to optimise payer engagement planning through use of digital media in their recent white paper. If you want to find out more, click the link below!
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Are you frustrated when articles are rejected by several journals in succession? Our team Lucy Smithers and Donna Vining moderated a roundtable at the 17th Annual Meeting of ISMPP discussing the Cell Press model and whether parallel peer review could work for medical publications. Check out their notes from the session here:
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Are you struggling with the common problems of publication planning and the challenges that COVID-19 has created? Check out some potential solutions in these insights from two roundtables at the ISMPP EU Meeting on ‘Worst Practices in Publication Planning’, facilitated by our Group Managing Director, Valerie Moss. Thank you to all the attendees for some great discussion!
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