Is Facebook the most effective means of reaching a wide audience when it comes to patient recruitment strategy? Ross Jackson, VP Patient Recruitment Services, shares his thoughts with The Huxley Morton podcast in a new video. He is, literally, the man who wrote the book on patient recruitment for clinical trials using Facebook ads! Listen to the podcast below.read more >>
Our experts, Sue O’Leary, Senior Vice President Prime Access, Jenny Blackham, Vice President Client Partnerships and Head of Digital Solutions Michelle Collins recently led a webinar with the team at NetworkPharma and MedComms Networking. Discussing ‘the digital payer – fact or fiction?’ the webinar was a brilliant platform to discuss perspectives and share ideas about about evolving payer communications in the changing digital landscape.read more >>
The World Health Organisation defines health literacy as ‘the personal characteristics and social resources needed for individuals and communities to access, understand, appraise and use information and services to make decisions about health.’1 Where levels of health literacy are high, people are able to play an active role in improving and maintaining their own health, engage successfully with community action for health, and push governments to meet their responsibilities in addressing health and health equity.2read more >>
We’re looking back at the insightful ISMPP Annual 2021 conference, ‘Medical Communications 2.0: Creating and Embracing Opportunities in a Time of Transformation’. Our experts collected summaries from their favourite sessions! Click below to read. read more >>
On Wednesday 1st September 2021, we launched the first-ever annual Patient Engagement Day – and what a day it was! Olivia Kersey, Patient Strategist, takes a look at some of the highlights.
Starting as a spontaneous brainwave from Emma Sutcliffe, our SVP, Patient Insights and Solutions, Patient Engagement Day 2021 involved a webinar with top industry thought leaders, video collaboration with three of our Patient Partners, a Twitter campaign, case study sharing, and the development of a toolkit to help other organisations to get involved. And that was just for the launch!read more >>
Plain language summaries, or PLS, are a concept that has indelibly changed our world of medical publications, likely forever. And yet, we still seem a world away from having PLS integrated fully and consistently into publications practices. In fact, it has taken several years of head-scratching to even align on a definition for PLS for publications, versus patient lay summaries of clinical trials, layperson summaries, and so on.read more >>
View the on-demand recording of our Patient Engagement Day webinar on ‘Amplifying the Patient Voice in Healthcare’. Emma Sutcliffe and panellists, Shona Davies and Laura McKeaveney discuss what it really takes to amplify the patient voice in healthcare.read more >>
The WHO Global Patient Safety Action Plan 2021-2030 is a key document that outlines the changes and aspirations that the WHO has for the next decade around protection and wellbeing of patients. The plan, produced on 3 August 2021, aims to educate various stakeholders (NHS, HCPs, pharma and patient groups) about current issues surrounding patient safety and outline their proposed solutions1. The main goal over the next 10 years is a ‘zero harm philosophy’1. This means that although it’s impossible to totally wipe out errors in patient safety, the goal is to work towards being as close to zero harm as possible. But why are we telling you about it now? Because it’s World Patient Safety Day!read more >>
Once considered science fiction, a number of different gene therapy approaches are now being adopted in clinical practice to target a range of diseases. Our Prime Omics team discuss ‘overcoming the challenges of gene therapy’ in their whitepaper. Read the full piece below.
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We’re delighted with the success of our first annual Patient Engagement Day, held on 1 September 2021. The day was a real opportunity for partners in the patient engagement space to join conversations, support best practices and drive new ideas and innovation that help to bridge that gap between pharma and patients.
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Pre 2019, physical medical conferences and exhibitions were an established, entrenched habit of our industry. This single point of focus was the axis of our traditional annual engagement model until COVID-19 hit our shores in early 2020. Michelle Collins, Head of Digital Solutions, discusses.
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Ross Jackson, VP Patient Recruitment Services, discuses the benefits of including patients at every stage of the drug development process.
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Patient engagement strategist, Olivia Kersey, takes the patient engagement conversation to the next level.read more >>
Find out all about the Studio at Prime Global in this interview with Tris Miles, our Global Studio Director! Tris reveals his career experiences and gives us insight into the central hub of delivery and creativity of our communications.read more >>
Prime Global, the international medical communications and market access group, opened a new office location in San Diego, California.read more >>
With the COVID-19 pandemic accelerating the adoption of new technology, it’s a good time to consider the changes we’ve seen in MedComms over the last few years, ponder those that may be to come, and take stock of where we are right now. As communications trends and practicalities continue to ebb and flow, are the nuts and bolts of communication strategies still the same? Or do we need to consider more aggressive changes to the way we reach out to our HCP partners on behalf of our clients? read more >>
Our recruitment team, Lisa and Alvi, reveal everything you need to know about applying for a role at Prime Global, what they look for in a candidate, and all the opportunities for growth. Check out the full interview below.read more >>
Once a buzz phrase, precision medicine is now an integral part of healthcare systems for cancer treatment and beyond. Our Prime Omics team discuss The Future of Precision Medicine Beyond Oncology in their whitepaper. Read the full piece below.
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Our Prime Access team discuss how to optimise payer engagement planning through use of digital media in their recent white paper. If you want to find out more, click the link below!
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Are you frustrated when articles are rejected by several journals in succession? Our team Lucy Smithers and Donna Vining moderated a roundtable at the 17th Annual Meeting of ISMPP discussing the Cell Press model and whether parallel peer review could work for medical publications. Check out their notes from the session here:
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We’re talking all things vaccines for World Immunization Week! With a combined vaccine experience of nearly 20 years, Gaurav Kumar, VP Client Services, and Elien Moes, Director Scientific Services, are perfectly suited to answer all our questions about immunisation and medical communications. They share their work on vaccine education and development, and even touch on the opportunities they have had to witness worldwide vaccine cultures first-hand.read more >>
Prime Global, a recognised global leader in medical communications and market access, is continuing its sector-leading growth trajectory by securing investment from Levine Leichtman Capital Partners (LLCP), a leading global private equity firm.read more >>
Prime Global announces launch of new technical and strategic communications consultancy, Prime OmicsPrime Global 9 March, 2021
Prime Global, the international medical communications and market access group, today announced the launch of a new technical and strategic communications consultancy, Prime Omics. Prime Omics will support the decoding of molecular landscapes for precise communications and healthcare access, working alongside the rest of the Prime Global group.read more >>
Prime Global is absolutely delighted to be listed in the top ten of the Alantra Pharma Fast 50; the third consecutive year we have been included in the top ten! This demonstrates and reinforces our sector-leading, sustainable organic growth.read more >>
Are you struggling with the common problems of publication planning and the challenges that COVID-19 has created? Check out some potential solutions in these insights from two roundtables at the ISMPP EU Meeting on ‘Worst Practices in Publication Planning’, facilitated by our Group Managing Director, Valerie Moss. Thank you to all the attendees for some great discussion!
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Fewer than 30% of researchers worldwide are women and only around 30% of female students select STEM-related higher education. At Prime Global, we are committed to nurturing the careers of women in science and debunking the gender stereotypes that are steering girls and women away from science-related fields. Check out these interviews from some of our inspirational female colleagues!
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Prime Global and Raremark form strategic partnership to transform solutions and outcomes for patients with rare diseasesPrime Global 21 January, 2021
The expertise and heritage of two award-winning companies have been brought together to form a strategic partnership with patient outcomes at the heart.read more >>
As part of a recent Medcomms Networking webinar on Better Homeworking in Medcomms, Susie and May shared their experiences on what it was like to apply, interview, hire, and onboard at Prime Global this year.read more >>
Prime Global is thrilled to be listed in the annual Sunday Times Virgin Atlantic Fast Track 100 again, for the third year on the trot. This year’s ranking is No. 61, an improvement on our No. 85 position in 2019.read more >>